Horror target audience

• Horror is one genre which is hard to find just one target audience for as it attracts such a variety of people.
• Teenagers and young adults are a common target audience as they get an adrenaline rush from watching them, however they are mainly watched at this age with friends as they find it funny to watch them together. Or they watch them with friends to try and prove something to each other.
• A male audience dominates the horror genre as they like the gore and violence these films include, they may also think that it makes them look tougher.
• Most horror films are aged at people of 15 years and above as you rarely get a decent horror film which is rated below a 15.

This film is rated an 18 and has lots of violence, so this film attract a male audience where they would be over 18.
The shining is rated a 15so attracts a younger audience, this may also be because one of the main characters is a child.

The thing has a certificate 18 and attracts any audience over the age of 18, although it has lots of graphic gore and strong language so the audience may be male orientated.